Tuesday, April 29, 2008

Euroalert.net directly from Brussels

We have one more in our team! We would like to present to you Macarena Rodríguez who has involved herself in the editing team of Euroalert.net from Brussels, the headquarters of the European Union's principle institutions. From there she will send us hot information on everything that is coming out of the European Union first hand through her articles.

As you already know, we work continually to improve the services the Euroalert.net provides and now we are looking at the section Current news from the European Union.

From now, thanks to the addition of Macarena to the team, we will be able to offer a greater number of news articles about the European Union everyday. Her first contribution was an article on the Official Launch of the Single Euro Payments Area which we hope will be the first of a long series of articles from Brussels.

Macarena is qualified as Bachelor of Arts Degree in Journalism & Media and also in BA in Humanities from the University of Salamanca. She did a MA degree in European Journalism at the Haute École Galilée (IHECS) in Brussels. On a professional level Macarena has accumulated a huge amount of experience throughout her youthful career and has been, amongst other things, delegate of press in the both community institutions the European Parliament and the European Commission. Furthermore is the author of the EU blog La Oreja de Europa.

Besides from tell you all a bit about her we would like to take the opportunity to welcome Macarena to the Euroalert.net team.

Wednesday, April 16, 2008

Free newsletter from Euroalert.net: now European information every week

One of the oldest services that Euroalert.net has offered to its users is the free European Union newsletter which has been sent by email in Spanish since 2000. This morning we have sent all our subscribers the last fortnightly edition. In response to the requests of great number of you whom with good reason wanted a more up to date service, we now send our newsletter out weekly.

The format of the newsletter has not changed, you will receive in your mail boxes a selection of the most relevant contents about the European Union every week free as always. (Current news, Calls for Proposals, programmes and initiatives from the European Union, etc.)

To be more precise, we will send you the Euroalert.net newsletter every Wednesday at 10.30 am. With this change, we hope the newsletter will contain the most up to date information on everything that is coming out of the European Union whether it be the current news, a calls for proposals or a new initiative.

The change from fortnightly newsletter will be automatic, this is to say that those already subscribed, will continue to receive on a weekly basis. If it is the case, and we hope for not many of you, that the new newsletter is inadequate for your needs, you are able to cancel subscription yourselves.

As always we will keep you informed through this blog of any improvements that we include or of any features that become new to the international version of Euroalert.net.

Monday, April 7, 2008

Euroalert participates in the GOMC with UEMC

Thanks to Miguel de Cervantes European University (UEMC), in Euroalert.net we have the opportunity to participate in the GOMC, in other words, the Google Online Marketing Challenge. This challenge or competition which has been launched by Google to all universities around the world, will require teams to use 200 dollars to create and market his own publicity campaign with Google AdWords (designed for real business).

The marketing competition comprises of the development and running, by the teams of students from the University together with heads of small businesses, of an online marketing campaign for three weeks between February 10th and May 24th 2008.

If you had not have guessed, the role of Euroalert.net in GOMC would be that of the real business through which a group of students from UEMC would realise their ideas. To this opportunity, that the university has been so kind to offer us, we have responded with our utmost enthusiasm and aim provide all the resources that we possibly can to our team so that they can really sink their teeth into the challenge.

The results of the challenge will be published by way of a series of recommendations which will be useful in future development of online marketing strategies on Euroalert.net. Furthermore, the real task that our team are certain to complete, will be to help us spread our services to many more people and expand the Euroalert.net community. We also hope to be able to give real work experience to the students and aspire that the time will be useful for their own academic trainning.

We warmly welcome María, Helena, Rita, José y Borja, our team from UEMC, so that together we get the best possible result and why not, perhaps they can come with us for a week to the Googleplex in Mountain View (California). In any case, the prize that is guaranteed is the knowledge we will gain about online marketing and of course the taking part.